Cookie Policy

Business: Metcalf Media
Owner: Daniel Metcalf
Website: www.metcalfmedia.co.uk
Last Updated: 21 April 2026

This Cookie Policy explains what cookies are, how Metcalf Media uses them on our website (www.metcalfmedia.co.uk), and how you can manage your cookie preferences. This policy should be read alongside our Privacy Policy.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone or tablet) when you visit a website. They allow the website to recognise your device on future visits and can store information about your preferences or behaviour.

Cookies are widely used to make websites work more efficiently and to provide information to website owners about how their site is being used.

2. How We Use Cookies

Metcalf Media uses cookies for the following purposes:

2.1 Strictly Necessary Cookies

These cookies are essential for the website to function correctly. They cannot be disabled. They include:

Session cookies that maintain your experience as you browse the site
Security cookies that protect against cross-site request forgery
Cookie consent cookies that remember your preferences

2.2 Analytics Cookies

We use Google Analytics 4 to understand how visitors use our website. This helps us improve the content and user experience. These cookies collect anonymised data including:

Pages visited and time spent on each page
How you arrived at our website (search engine, direct, referral)
Your general geographic location (country/region level only)
Device type and browser used
Interactions with page elements

Google Analytics data is anonymised before it is sent to Google. Your full IP address is never stored. Analytics cookies are only set with your consent.

2.3 Preference Cookies

These cookies remember choices you make on our website, such as your cookie consent decision, to improve your experience on return visits.

3. Specific Cookies We Use

The following cookies are currently in use on our website:

Google Analytics (_ga, _ga_*)

Purpose: Website analytics and usage statistics
Type: Analytics (requires consent)
Duration: Up to 2 years
Provider: Google LLC

Cookie Consent (cookieconsent_status)

Purpose: Remembers your cookie consent decision
Type: Strictly necessary
Duration: 1 year
Provider: Metcalf Media

4. Managing Your Cookie Preferences

When you first visit our website, you will be presented with a cookie consent banner. You can choose to accept all cookies, accept only necessary cookies, or manage your preferences in detail.

You can change or withdraw your consent at any time by:

Clicking the cookie settings link in the footer of our website
Clearing your browser cookies and revisiting the site to make a fresh choice
Adjusting your browser settings to block cookies entirely (note: this may affect website functionality)

4.1 Browser Controls

Most browsers allow you to control cookies through their settings. You can typically:

View cookies that have been set
Delete individual or all cookies
Block cookies from specific websites
Block all third-party cookies
Set your browser to notify you when a cookie is being set

Please refer to your browser's help documentation for instructions. Common browsers include Chrome, Firefox, Safari, Edge and Opera.

4.2 Opting Out of Google Analytics

You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on, available at: tools.google.com/dlpage/gaoptout

5. Third-Party Cookies

Our website may include content or links from third-party services, which may set their own cookies. We do not control these cookies and recommend reviewing the privacy and cookie policies of any third-party services you interact with.

6. Changes to This Cookie Policy

We may update this Cookie Policy from time to time as our use of cookies changes or in response to legal requirements. The most current version will always be available on our website.

7. Contact Us

If you have any questions about our use of cookies, please contact:

Daniel Metcalf - Metcalf Media
Email: daniel@metcalfmedia.co.uk
Phone: 07930 594279
Website: www.metcalfmedia.co.uk